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Superhero business owner

Mon May 15 2023

According to the National Institute of Clinical Excellence (NICE), over 20m people in the UK are currently affected by depression or anxiety disorders, with men and women being affected almost equally. The cost of treating mental health issues is one reason why HR departments aren’t doing enough to support those suffering from mental ill-health and this has led experts like Professor Dame Clare Marx to call for a new focus on corporate wellbeing.


We all wish to be happy and sometimes it’s even the main purpose of our lives. And yet, we don’t always manage to achieve this goal and there are numerous reasons for that. Money issues, health problems, kids at school – all these little things seem terribly significant when you can’t achieve some normality in your life or have trouble living with yourself as a human being. But what should really matter is whether we feel good about ourselves as people.


As small business owners, we’re used to wearing multiple hats; we are the HR manager, the accountant, the sales and marketing director; we make the products, we deliver the services, we make the tea.

The pandemic for many of us feels like it has passed, for those it affected most, the ramifications in health or loss remain. It placed an additional demand on our superhuman shape-shifting abilities. As well as that of “business owner”, we had to don the guise of “schoolteacher”, “master baker” to name a few – superhero traits.


With this extra weight on our shoulders, dedicating time and attention to our emotional wellbeing has never been more vital. Mental health is the lynchpin for fulfilling and sustaining all of these roles. It gives us the strength, energy, optimism and resilience to keep going. Therefore, at uncertain times such as these, it is vital to keep the principles for emotional wellbeing top of mind.

Five Ways to Wellbeing The Five Ways to Wellbeing approach was originally developed by the New Economics Foundation in 2008 and has since formed the basis for mental health initiatives worldwide.

These five steps to improving mental health and wellbeing provide a valuable foundation for business owners, start-ups and freelancers feeling the demands of what we are being told to accept as “the new normal”.


Let’s get started:


1. Connect with others

Human connections are a vital business resource that is well worth the investment of time. When you’re without colleagues a business buddy can act as a sounding board for discussing and testing ideas, but also as an empathetic ear for sharing frustrations.

Connecting with others can also take the form of collaboration. Partnering with a business that complements your company or (deep breath) competes with your business on a project for mutual growth and gain is hugely rewarding and motivating. MENTA Networking


2. Be active

Regular physical activity has been proven to enhance your mood, so why is it so difficult to get going or to find time in the day to dedicate to it? One word, guilt.

“How can I possibly walk the dog/go for a run/do an at-home dance workout when I have a business to run?” I hear you ask. “By building it into your workday routine and adding it to your “to-do” list”, I reply.

Plus, there are tangible business benefits (not to mention the health and fitness benefits). Physical activity allows you to gain perspective; you are getting physical space from a work-related issue and time to develop new solutions. Similarly, exercise involves setting goals or facing challenges and achieving them through dedication and steady improvement – skills practiced daily as a small business owner.


3. Learn new skills

Expanding your understanding in your industry or exploring new areas of interest through learning gives you a sense of purpose and achievement, thereby enhancing self-confidence and self-esteem. And, as well as adding an extra feather to your cap, enrolling on an online course or webinar series is a great way to meet new people and make new connections. Maybe time to move to self employment? 


4. Give to others

Giving is good for you. Acts of giving and kindness have a physiological effect; they boost your brain with endorphins, resulting in a feel-good “high”, and flood your body with oxytocin, lowering stress and heightening feelings of connection with others.

Your experience as an entrepreneur and a business owner is your gift. It is invaluable insight for start-ups and fledgling businesses, so share it with them.

Giving also involves gratitude. A simple thank you to family members for supporting (putting up with) you, to employees for their continued commitment and hard work, to your business buddy for their time (and their shoulder), or to your customers and clients for their loyalty is an act of kindness that cannot be underestimated.


5. Be present

Being present involves actively taking note of the moment in which you exist now. This practice is also known as mindfulness – an almost meditative state that centres the mind and the senses in the present.

Being present prevents the mind from wandering, whether worrying about the future or fixating on the past. In times such as these when we may feel powerless and that the future is an unknown beyond our control, mindfulness helps us to identify what we can achieve now and to approach tasks one at a time. It provides a sense of grounding, builds resilience when overcoming challenges and prevents feelings of being overwhelmed.


6. Be kind

I’ve added a sixth step to improving emotional wellbeing – be kind to yourself. This may be interpreted more as platitude than sentiment thanks to its popularity on social media, but I think it serves as an important reminder to us all.

Those lockdowns, that for some feel like an age ago, offered us time to just stop and take stock, learn new ways to work and live, for some of us, we managed the art of cake baking, others were one plank away from a new woodwork masterpiece and that bread maker never will see as much action again – the fact we came out the other side, is a win.


Being kind to yourself involves listening and responding to your emotional wellbeing – nurture your mental health. It also involves giving yourself time, being patient, acknowledging your achievements (no matter how small) and showing compassion when you’re struggling.

Whether start-up or established small business, MENTA offers advice and information for business owners in Norfolk and Suffolk through online one-to-one sessions and face to face events, they come with experienced coaches and real business experience. 


Email bookings@menta.org.uk to talk through business support options.



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